![]() In the 90’s, the logo was tweaked further and the three stripes were turned diagonally on their side to create the shape of a mountain peak. Back then, the three Adidas stripes were just three stripes and they didn’t have much meaning behind them-the brand just wanted something unique that would look good on a shoe. AdidasĪdidas has always been known for its simple three-stripe logo, the simplest form of which was first created in 1976. Just about every major corporate logo has a fascinating story behind it.įor that purpose, we’ve rounded up some of our favorite world-famous logos with hidden meanings, secret truths and exciting origin stories behind their design. Getting to that upper echelon of the design world takes a lot of hard work, a lot of creativity and just a little bit of luck. Logos are practically enshrined by our society, and yet they were designed by people just like any other piece of graphic art. Heck, someone even made a short film with logos and mascots comprising all of the characters, props and scenery. These logos not only accurately represent the famous brands they’re attached to, they’ve become a part of our shared pop culture. They’re the famous logos of the brands we’ve come to know and love. ![]() ![]() We see them every day-in our homes, on TV, out in the street.
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